Hooked

Written By Nir Eyal
Hooked
  • Publsiher : Penguin
  • Release : 04 November 2014
  • ISBN : 0698190661
  • Pages : 256 pages
  • Rating : 4.5/5 from 6 reviews
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Read or download book entitled Hooked written by Nir Eyal which was release on 04 November 2014, this book published by Penguin. Available in PDF, EPUB and Kindle Format. Book excerpt: Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

Hooked

Hooked
  • Author : Nir Eyal
  • Publisher : Penguin
  • Release Date : 2014-11-04
  • Total pages : 256
  • ISBN : 0698190661
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Summary : Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir ...

Hooked

Hooked
  • Author : Howard Brody
  • Publisher : Rowman & Littlefield
  • Release Date : 2008
  • Total pages : 367
  • ISBN : 0698190661
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Summary : This book explores the controversial relationship between physicians and the pharmaceutical industry, identifies the ethical tensions and controversies, and proposes numerous reforms both for medicine's own professional integrity and for effective public regulation of the industry....

Hooked

Hooked
  • Author : Nir Eyal
  • Publisher : Penguin
  • Release Date : 2014-11-04
  • Total pages : 256
  • ISBN : 0698190661
GET BOOK

Summary : Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir ...

Celebration of Hand Hooked Rugs XVII

Celebration of Hand Hooked Rugs XVII
  • Author : Rug Hooking Magazine
  • Publisher : Stackpole Books
  • Release Date : 2007
  • Total pages : 120
  • ISBN : 0698190661
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Summary : The only juried exhibit of the year's best hand-hooked rugs with three categories--Original Designs, Commercial Designs, and Adaptations Contains a full-page color spreads of 60 beautiful hand-hooked rugs and includes house decorating tips with hooked rugs Reader's Choice Ballot--chance to vote for your favorite rugs A Celebration of Hand-Hooked Rugs XVII, ...

Hooked on the Net

Hooked on the Net
  • Author : Andrew Careaga
  • Publisher : Kregel Publications
  • Release Date : 2002
  • Total pages : 176
  • ISBN : 0698190661
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Summary : With 11 million people hooked on the Net, the church needs to know how to react to the Internet while balancing its dangers and benefits. This book shows us how....

Hooked

Hooked
  • Author : Lonny Shavelson
  • Publisher : The New Press
  • Release Date : 2002-11-01
  • Total pages : 320
  • ISBN : 0698190661
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Summary : A study of the modern drug rehabilitation system follows the struggles of five addicts as they make their way through the complex maze of drug treatment and calls for an integrated approach that treats the root causes of drug abuse....

Hooked

Hooked
  • Author : Joe S. McIlhaney, Jr.,Freda McKissic Bush
  • Publisher : Moody Publishers
  • Release Date : 2019-01-01
  • Total pages : 176
  • ISBN : 0698190661
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Summary : How sex is rewiring your brain—for good and for bad What does a three-pound brain have to do with one’s sex life? A lot, actually. Hooked is about what’s happening to your brain when you’re having sex. With scientific data put in layman’s terms, this ...

Hooked on Cats

Hooked on Cats
  • Author : Joan Moshimer
  • Publisher : Stackpole Books
  • Release Date : 1991
  • Total pages : 178
  • ISBN : 0698190661
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Summary : For many years Joan Moshimer has led the way in brilliant rug-hooking artistry. In Hooked on Cats she teaches beginning and experienced rug hookers to focus their creativity on the irresistible cat. Her detailed patterns and helpful hints will enable you to capture the bewitching grace and adorable expressions of ...

Hooked

Hooked
  • Author : Rita Felski
  • Publisher : University of Chicago Press
  • Release Date : 2020-11-20
  • Total pages : 208
  • ISBN : 0698190661
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Summary : How does a novel entice or enlist us? How does a song surprise or seduce us? Why do we bristle when a friend belittles a book we love, or fall into a funk when a favored TV series comes to an end? What characterizes the aesthetic experiences of feeling captivated ...

Hooked

Hooked
  • Author : Ev Bishop
  • Publisher : Winding Path Books
  • Release Date : 2015-06-13
  • Total pages : 300
  • ISBN : 0698190661
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Summary : Hooked: Book 2 River’s Sigh B & B...

Hooked

Hooked
  • Author : C. H. Groves
  • Publisher : Lulu.com
  • Release Date : 2017-03-10
  • Total pages : 212
  • ISBN : 0698190661
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Summary : Download or read online Hooked written by C. H. Groves, published by Lulu.com which was released on 2017-03-10. Get Hooked Books now! Available in PDF, ePub and Kindle....

Hooked

Hooked
  • Author : Brenda Rothert
  • Publisher : Loveswept
  • Release Date : 2016-12-06
  • Total pages : 202
  • ISBN : 0698190661
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Summary : From the author of the On the Line and Fire on Ice hockey romance series comes a sultry standalone novel featuring a brooding NHL player who’s hell on skates—and the no-nonsense woman who forces him to clean up his act. Miranda: Even though I’m broke, putting myself ...

Hooked

Hooked
  • Author : Gregory L. Jantz
  • Publisher : Charisma Media
  • Release Date : 2012-05-01
  • Total pages : 256
  • ISBN : 0698190661
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Summary : DIVThe New Addiction/divDIVWhat you start out controlling can end up controlling you./divDIV /divDIVFrom Twitter to iPhones, from Facebook to tablets, we have an endless supply of media and gadgets to hook our interest, snag our wallets, and occupy our time. Think back over the last five years. How ...

HOOKED

HOOKED
  • Author : Mark Hix
  • Publisher : Hachette UK
  • Release Date : 2019-05-30
  • Total pages : 272
  • ISBN : 0698190661
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Summary : Hooked delves into the exciting fishing adventures of celebrated chef, restaurateur and food writer Mark Hix, opening with the story of his first catch, age 8, being cooked for supper by his grandmother - the catalyst for what has become his passion. You will be regaled with tales of extraordinary fishing ...

Hooked

Hooked
  • Author : John Franc
  • Publisher : Tin House Books
  • Release Date : 2011
  • Total pages : 180
  • ISBN : 0698190661
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Summary : A group of married men in a cosmopolitan city delve into the world of brothels....